Build hype
before you build code.
Validation stack Week 1
Landing page live
Day 2
25 waitlist signups
Day 4
5 paid preorders
Day 7
Badge: No fluff
Sprint map
A daily hit list.
One task per day. Finish the list and you end the week with real proof.
Day 1
Write the promise
One sentence value prop and a target persona.
Day 2
Ship the page
Launch fast with a waitlist and a clear CTA.
Day 3
Distribute
Two communities and 10 DMs.
Day 4
Interview
Five short calls to test pain.
Day 5
Price anchor
Add a price and measure intent.
Day 6
Refine copy
Swap language with real phrases.
Day 7
Decide
Go or no go, with proof on the table.
Proof kit
Collect signals, not vibes.
Three things matter. Three things tell you if this is worth building.
- Interest: clicks, shares, and dwell time.
- Intent: waitlist, demo requests, email replies.
- Commitment: paid preorders or pilot requests.
Signal 1
42 waitlist signups
From two posts and 10 DMs.
Signal 2
6 paid preorders
$19 each to reserve early access.
Start the week
Ready to validate fast?
Get the launch checklist and the poster landing template.
One email, one week, one decision.